Creating a logo is the first big step for any brand. Many people turn to Wix Logo Maker because it’s easy, fun, and quick. But for a while, users were scratching their heads. They paid for a full brand kit, but something was missing — where was the favicon?
TLDR:
For a long time, Wix Logo Maker left favicons out of their premium download packs. This caused frustration for users wanting a consistent brand identity. Luckily, Wix made changes to the export settings and now includes favicons in full brand kits—no extra steps needed. It’s a small change that makes a huge difference!
What Is a Favicon, Anyway?
Before diving in, let’s get clear on one important thing: what is a favicon? A favicon is the tiny icon you see in the browser tab when you open a website. It’s that little square image next to the page title. Like this:
- Google has the colorful “G.”
- Facebook shows a little white “f” in a blue box.
- Your own site should display your brand’s symbol too!
This tiny icon helps people recognize your site quickly. It’s like a mini billboard for your brand. If it’s missing… well, it just looks unpolished.
The Wix Logo Maker Premium Download Confusion
So you’ve made your logo in Wix. It looks great. You pick the Premium package because you want everything—logo files, brand guidelines, social media assets, and website graphics.
You pay, download your files… then go to upload your favicon to your Wix website or elsewhere. But—wait—where is it?
It’s not in the folder. There’s no .ico file. There’s not even a PNG set at favicon size. Users began asking the same question across forums:
“Why is the favicon missing from my Logo Maker download?”
The Gap in the Brand Kit
Wix definitely gave you:
- Full-size PNGs and SVG logos
- Black-and-white versions
- Social media files (Facebook, Instagram, etc.)
- Business card templates
But one tiny file was consistently forgotten in the kit — the favicon. And even worse, users weren’t always sure how to create it themselves. Should it be a 16×16 PNG? Or a .ico file? Transparent or not? People just wanted a setup that was “done for them,” like the rest of the package.
Workarounds Users Tried
Creative folks found some band-aid solutions:
- Manually cropping the logo symbol and shrinking it to 32×32 pixels
- Using favicon generator sites to convert PNGs to .ico
- Uploading a small PNG to Wix’s favicon settings and hoping it worked
While these sometimes worked, the result was often blurry or off-centered. And that’s just not acceptable when you’re trying to look professional online.
Wix Listened (Finally!)
Eventually, Wix heard the feedback. Too many support tickets, forum posts, and frustrated users couldn’t be ignored. They made a quiet update. But it was a game-changer. They adjusted the export settings in the Logo Maker’s Premium download.
Now, when you pay for the full brand kit, you receive:
- Favicon-ready files – usually in PNG and optimized sizes like 16×16 or 32×32
- Consistent design across all assets
- Instructions on how to upload the favicon to your Wix website
No more guesswork. No more generating low-quality favicons yourself. It’s now a smooth, one-click-to-download experience.
Let’s Talk About the File Types
Here’s a quick breakdown of what you might now find in your updated premium logo download:
| File Type | Use Case |
|---|---|
| favicon.png (32×32) | Great for modern browsers, simple upload to Wix |
| favicon.ico | Traditional format, still supported by many systems |
| favicon@2x.png | Retina display version for high-resolution screens |
This variety ensures your icon is sharp and clear no matter where your visitors come from or what browser they use.
How to Add the Favicon to Your Wix Site
Now that you have the file, here’s how to upload it:
- Open your Wix Editor
- Click Site in the top menu
- Select Site Settings
- Go to the Favicon section
- Upload the favicon.png or .ico file
- Click Publish
That’s it! In a few seconds, your brand will look polished and complete on every browser tab. No extra tools required.
Why a Favicon Matters More Than You Think
It may be small, but it does a lot of heavy lifting for your brand:
- Makes your website easy to identify in a tab jungle
- Adds professionalism to your brand
- Gives users subtle trust signals that your site is legit
- Boosts consistency across platforms
Poor or missing favicons may cause users to skip over your tab or wonder if your site is incomplete. The brain notices! Even when we’re not aware of it.
What Wix Users Are Saying
Since the update, the response has been very positive. Users no longer have to dig through folders or use third-party tools. Some feedback shared online includes:
“Finally! I used to make my own favicon every time. Now I just download the kit and it’s all there!”
“Wix adding favicons to the brand kit is such a small change, but it made my workflow so much smoother.”
Wrap-up
The favicon may be tiny, but its absence was a big miss by Wix. Fortunately, they listened and made it right. They updated export settings for their premium logo packages. Now users enjoy a complete brand kit that includes every little piece they need—favicons included!
If you’re making a logo with Wix Logo Maker today, you’re in luck. You’re getting everything you need to make a strong, consistent brand—one that even shows up in your browser tab.
Conclusion: Tiny updates can make a big impact. The Wix Logo Maker upgrade was a simple fix, but it solved a lot of headaches. Brand consistency matters — and now, it’s easier than ever.
